WASHINGTON, DC — Lawyers for New York Knicks guard Jeremy Lin have sent cease and desist letters to California medical marijuana dispensaries selling a new strain of bud called “Lin Sanity OG”, claiming the strain name infringes on the NBA player’s legal rights to trademark and use his own name.
The New York media termed Jeremy Lin’s rise from bench warmer to sudden superstar “Linsanity” earlier this year, although the media sensation has since cooled. Jeremy Lin filed to trademark “Linsanity” on February 13.
“Jeremy Lin has the right to his name and related names and marks, as well as his signature, voice and likeness. That’s all part of his intellectual property,” said Pamela Deese of the Washington, D.C., firm Arent Fox who represents Lin. “Their enthusiasm for Jeremy Lin got ahead of their understanding of the law.”
“You can’t file a trademark when there’s a clear connection to someone else’s name,” Deese said. “In this case, Jeremy Lin has the right to his name and related names and marks, as well as his signature, voice and likeness. That’s all part of his intellectual property.”
Lin Sanity OG sold for $60 an eighth at about a half dozen California dispensaries. Most of those dispensaries have already removed Lin Sanity OG from their shelves, or changed the name to “Insanity OG.”